Serial killer branding

Nothing says “I love the TV show dexter’ more than an iPhone protective casing. What i really like about this is that it isn;t just some cool product or application. They branded the whole experience. From the time you purchase it (evidence file folder dripping in blood) to when you use it. They made the whole process an experience by bringing you into Dexter’s world

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Go un-un yourself

funny campaign about being ‘unbundled’



Get more creative. Get lost.

An article from Scientific American discusses how social psychologists have discovered in recent years that one way to increase creativity is by inducing a state of psychological distance.

This research has important practical implications. It suggests that there are several simple steps we can all take to increase creativity, such as traveling to faraway places (or even just thinking about such places), thinking about the distant future, communicating with people who are dissimilar to us, and considering unlikely alternatives to reality. Perhaps the modern environment, with its increased access to people, sights, music, and food from faraway places, helps us become more creative not only by exposing us to a variety of styles and ideas, but also by allowing us to think more abstractly.

Read the full article here http://www.scientificamerican.com/article.cfm?id=an-easy-way-to-increase-c

Enough said.

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Backvertising

A eye-catching way to show the benefits of waxing. 12314

The importance of sport

Funny campaign that highlights how sports is a important life skill.


The ‘How drunk are you?’ app

a very smart iPhone app from Grolsch aimed at promoting responsible drinking.

The app uses the iPhones accelerometer to demonstrate if the person holding the phone can walk in a straight line.

Dubbed Walk The Line, the app launched at the North Sea Jazz Festival in the Netherlands. The app rates the user on their ability to walk in a straight line. A high score offers them a free festival photograph at the Grolsch swing-top bar, whereas a low score invites them to the bar for a glass of water.

While not an actual alcohol test, the app aims to encourage festival go-ers to think about their alcohol consumption in a fun, innovative way, as well as share the app with their friends.

Is this ad racist?

Another fart deodorant

Can;t figure out if this is for real or not. I feel like it is, because if they were trying to be funny they weren’t and it was too obvious.

stop motion creativity

Check out a new stop motion video called the PEN Story. Using over 60,000 shot pictures and 9,600 developed prints.

Inspired by other stop motion videos like this one called Wolf and Pig sotry