Arby’s Makes Grease-Stained art

Do it yourself wallpaper

‘Ninteenseventythree have just produced some great wallpaper, 1000cm x 52cm roll, that you can colour in for yourself.’

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ski toilet

‘Georgia Max Coffee chose to redesign the toilets of a number of key ski resorts in Japan. The cubicles were fully wrapped on all sides, so that the person caught short would have a ski jumper’s view when they were sitting on the loo.’

Really? is this where you want to engauge your target market? what kind of association do you think they will develope towards your product?

The toilet paper holder carried the only brand messaging in the cubicle, reading: “Seriously kick-ass intensely sweet for the real coffee super zinging unstoppable Max! Taste-explosion!” which i have no idea how relates to having a ski jump set-up in a toilet.

I also have problems using the words ‘intense’ ‘unstoppable’ and ‘explosion’ in a bathroom.

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Agency: Tugboat Tokyo, Japan.

I don’t even know what to say

‘appears that you’re just checking your club’

“Ladies of Harley” Milano Chapter Motoclub calendar

‘This calendar tells twelve true stories about Harleys and their special owners. They are special because they are the ladies of Milan Chapter Motoclub. And, overall, they are not professional models. Month after month, they get in touch with words, personal thoughts and colours of these relationships. All the proceeds will go to the Hospital Buzzi of Milan in order to finance renovation plans.’

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Have a seat fatty

A fitness company in The Netherlands uses an LCD display of a TSA to show the weight of the person sitting on the bus stop bench. The idea being to make your weight visible to the public, embarrassing you to join a gym.

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Ideas that are changing the world.

Great article from Time magzine about the top 10 ideas that are changing the world.

http://www.time.com/time/specials/packages/article/0,28804,1884779_1884782,00.html